Lolo Zouaï had a dream to design a tour that brought the same energy as her Playgirl album.

Every aspect of the tour was made to act as a souvenir for the fans. We wanted every fan to walk away with something to remember that night by.

Tour Bus Design

Tap Machine Design

Fan-Zone Selfie Mirror Design

Fan-Zone Photobooth Design

Photobooth Frame Design

Step and Repeat Design

Concert Wristband Design

Merch Design

Poster Design

Drink Label Design

Napkin Design

Shot Glass Design

Drink Menu Design

Social Media Assets

Lolo Zouaï was fresh off an album release and needed her tour to bring the same energy.

Her team needed someone who could bring her story to life and really create an experience for the fans.

To create a tour experience that really told her story, we needed to dive deep into Lolo Zouaïs Playgirl album.

The album leaned heavily into y2k themes, so I chose to double down on that. I was on a mission to design a tour experience that felt like an extension of the music itself.

I started with the tour bus, which set the stage for the rest of the tour to be built around. From there, I focused on bringing these neon colors and y2k elements into every piece of the tour.

Every aspect of the tour was made to act as a souvenir for the fans. Photo booths, napkins, wristbands, merch, the whole nine yards. Every fan walked away with something to remember that night.